Showing posts with label Advertising. Show all posts
Showing posts with label Advertising. Show all posts

Monday, March 17, 2008

etrafficjams - Search Engine Optimization Company

Many security market intermediary organization are advertising on internet media. Search advertising is the leading advertising option. Company have to design their websites and content in them so that they get visibility in the search results of search engines and persons interested in searching for their products and services reach their websites.

etrafficjams provides services in the area of website positioning for top ranks in leading search engines google, yahoo and MSN.

Here is what they say about their services:

Do you want to hire a search engine optimization company (SEO company) that gets paid based on results – not on promises, ideas or trends?
Are you looking for the guarantee of a Top 10 Placement?
Would you prefer to focus your time, money and energy only on the top search engines: Google, Yahoo! and MSN?

If “yes” was your answer for even one of these questions, consider our pay-for-performance search engine optimization services. We work with small- and medium-sized businesses looking to increase online visibility, conversion rates and sales. We offer monthly search engine optimization services (SEO services) starting at $500.

Here is our guarantee: Your website must achieve Ten or more Top 10 Search Engine Rankings on Google, Yahoo! and/or MSN…or that month is free!

Looking for the guarantee of a Top 10 Search Engine Placement? You’ve come to the right place because we pioneered the Top 10 Guarantee. As a pay-for-performance search engine marketing company (SEO company), our business model is different from the rest. We get paid on results, and more specifically, your results. And everything we do is “white hat,” that is, it is all based on Google’s webmaster guidelines, the toughest and most respected SEO guidelines around.


We pioneered the pay for performance model in SEO. Our pay-for-performance organic search engine optimization service (SEO service) means that our monthly compensation is based on your results. We get paid only for the Top 10 search engine rankings we achieve for you in the three (3) major search engines: Google, Yahoo! and MSN.

In any month that you don’t get the results we’ve guaranteed, then you don’t pay for that month. It’s that simple.

SEO Copywriting…and more. Beyond the higher rankings and increased traffic, we work with you to convert qualified search engine traffic into conversions (in other words, we help turn them from visitors into customers) through optimized sales copy (SEO copywriting). We speak two languages – that of your customers and that of the search engines.

You can request for noobligation proposal and quote by visiting

http://www.etrafficjams.com/

Thursday, March 6, 2008

Edelweiss Capital Ltd. - Punchlines

Advertisement in Economic Times Corporate Dossier dt 7.3.2008

Edelweiss Capital Ltd.

Products and Services

Investment Banking
Institutional equities
Asset management
Private client brokerage
wealth management
wholesale financing
Insurance brokerage
Financial products


Corporate

Ideas create, values protect

Research driven, execution oriented

Ideas
Create. Transform. Protect

Multi-line financial services group


Investment Banking

Exceeding Expectations

Comprehensive solutions for the capital markets

One of the widest product and advisory offerings in India, catering to varied markets and client segments.

Equity Capital Markets
Mergers and Acquisitions Advisory
Private Equity Capital Raising Advisory
Structured Finance Advisory
Real Estate Capital Raising Advisory
Infrastructure Capital Raising Advisory


Institutional equities

Insightful research, winning strategies

Strong execution capabilities backed by thematic, fundamental, quant and sectoral research


Asset management

Maximising risk-adjusted returns


Superior asset allocation to maximise risk-adjusted returns

Private client brokerage

Customisation around client needs

Brokerage services with a wide range of products to take on the challenges of dynamic markets

wealth management

Personalised life-cycle financial solutions

Customised advice across wide range of asset classes


Wholesale financing

Customised financing solutions

Insurance brokerage

Single window for all insurance requirements

Financial products

Advisory services and distribution of financial products

Wednesday, March 5, 2008

Online ADvertising January 2008

http://www.marketingcharts.com/wp/wp-content/uploads/2008/02/adrelevance-online-advertisers-january-2008.xls

Advertiser Total Estimated Spending Impressions (000)
NexTag, Inc. $65,499,600 32,234,244
Experian Group Limited $61,078,500 27,374,968
Netflix, Inc. $49,495,000 18,156,467
InterActiveCorp $40,334,200 8,703,911
Vonage Holdings Corp $16,842,100 6,723,719
Verizon Communications, Inc. $13,948,900 2,874,022
Scottrade, Inc. $13,784,600 2,577,922
Countrywide Financial Corporation $13,405,100 6,003,292
Echostar Communications Corporation $13,299,100 4,361,679
Apollo Group, Inc. $12,677,700 4,177,749


Top 10 Financial online advertisers

Experian Group Limited $61,078,500 27,374,968
InterActiveCorp $40,334,200 8,703,911
Scottrade, Inc. $13,784,600 2,577,922
Countrywide Financial Corporation $13,405,100 6,003,292
Low rate source
Etrade $8.7
HSBC HOldings
Low.com
Fidelity investments $6.3
Wachovia corporation $6 million

http://www.marketingcharts.com/direct/top-10-financial-services-online-ad-spenders-january-2008-3558/

Financial Services Marketing Copy writer

Selling life insurance and mutual fund investments as a CFP® before becoming a copywriter taught me the advantages of a well-written marketing message. Whether your goal is to attract good brokers and agents to sell your products or to attract the buying public, I can communicate your message as “one of them”.

John Gilger

http://jgilger.com/

Wednesday, January 9, 2008

Big Book of Bank and Financial Services Advertising

From the editors of Financial Advertising Review, the Big Book of Bank and Financial Services Advertising allows you to look under the hood of some of the most influential and creative banking and financial services advertising from 2003 and 2004. See and understand the trends in advertising that are shaping the finance industry today.
245 fully illustrated pages
Over 90 leading campaigns from across the United States
Includes advertising from banks, credit unions and savings & loans
Advertising includes newspaper, magazine, television, radio, outdoor, point of purchase, statement stuffers, and direct mail campaigns
Oversize format: 8–1/2” x 13”
Perfect Bound Soft Cover
Price: $89.95 + postage and handling From the editors of Financial Advertising Review, the Big Book of Bank and Financial Services Advertising allows you to look under the hood of some of the most influential and creative banking and financial services advertising from 2003 and 2004. See and understand the trends in advertising that are shaping the finance industry today.
245 fully illustrated pages
Over 90 leading campaigns from across the United States
Includes advertising from banks, credit unions and savings & loans
Advertising includes newspaper, magazine, television, radio, outdoor, point of purchase, statement stuffers, and direct mail campaigns
Oversize format: 8–1/2” x 13”
Perfect Bound Soft Cover
Price: $89.95 + postage and handling

Looking at the best ads frombanks and credit unions
The Banking and Financial Services Big Book of Advertising is a sampling of exemplary bank and credit union marketing materials from 2003 and 2004. The editors culled the best of the materials published in the past two years of Financial Advertising Review, which is published by The Business Word. These marketing pieces employ a rich variety of imagery and style and make use of all available media, with a strong emphasis on television.
The subject matter of the Big Book provides a perspective on changes in the banking industry. Today, new electronic products are promoted instead of yesterday's ATMs, supermarket branches and telephone banking. Given the sweeping changes in the banking industry, it's natural more than one hundred pages of the Big Book feature branding, image and relationship campaigns. Their emphasis ranges from the organization's versatility and experience to its attitude and its employees.
The book's introduction includes an interview with Chip Culpepper, a principal with Mangan Holcomb Rainwater Culpepper, Little Rock, Ark., who forsees more branding in the future, accompanied by smart brand positioning. The book's section on branding shows some entertaining ad series featuring celebrities, which in Culpepper's opinion has the potential of backfiring, depending on the popularity of the celeb.
Most of the image marketing campaigns shown in the Big Book are employed by small banks reminding customers of their advantages over the Goliaths. Like the challenger, David, they use highly targeted ammunition, such as: "We're unlike any other bank. Thank Goodness." and "What's your bank's name this week?"
Rick Jacobs, a principal at Monigle Associates, Denver, is also quoted in the introduction. He observes that small regional and community banks are in the best position to employ emotive banking because of their "thicker corporate culture." He observes the importance of employees in making the brand promise come true.
Employees and bank executives are often seen in banks' television ads, which show them in humorous situations. Some are seen visiting customers at their work places, while others emulate Olympic heroes on skates and skis. One bank used customers' children on its television commercials, which parody a popular dot-com commercial.
The Big Book shows novel advertising for typical banking products such as checking, savings and loans—both commercial and personal. Some of the more esoteric campaigns include anniversaries, grand openings, children's banking and special promotions. All are clearly identified in the Table of Contents. An index at the back of the book directs the reader to the right page for ads from specific agencies, banks and credit unions.
Like any good retrospective, The Big Book invites readers to anticipate coming trends. Lori Danielson, corporate marketing director for Old National, Terre Haute, Ind., is quoted in the introduction predicting her bank will double its budget for television advertising in 2003. She finds television a better medium than print for depicting service and quality, but acknowledges that TV needs to work alongside other media. You'll find them all in the Big Book, so you can judge for yourself.

By Judith D. Botvin, Co-Editor, Banking and Financial Services Big Book of Advertising and reporter, Financial Advertising Review, publications of The Business Word.

http://www.businessword.com/index.php/weblog/publications/content/12/